It might not exactly have been Sunny Hunny - but the drizzle didn't throw a dampener on the town's first food and drink festival.
Mark Kacary and his wife Rosie have championed Norfolk produce since they opened the Norfolk Deli in Hunstanton in 2014.
On Sunday, they brought more than 30 producers to the resort's High Street for the inaugural West Norfolk Seasonal Food and Drink Festival.
Mark and Rosie Kacary at the first West Norfolk Seasonal Food and Drink Festival (Image: Chris Bishop)
"When you try to organise something like this, one of your biggest worries beyond the weather is whether the traders who come along are going to say it was worthwhile," he said," as he dished out samples of Norfolk cheeses.
"I'm glad to hear it sounds like they've been having a good day."
Graham Mills and Emma Brigham from the Walnut Tree Distillery, at Lyng (Image: Chris Bishop)
Graham Mills and Emma Brigham, distillers, bottle washers and farmers brought farm-crafted gins from the Walnut Tree Distillery at from Lyng, near Dereham.
"We've had a really good day," said Miss Brigham. "We do a number of markets across the county and when you include food and drink, it definitely draws people in.
"We get the chance to chat to customers and they get to try what we're making."
Sam Brown with some of her doggy treats (Image: Chris Bishop)
Sam Brown brought doggy treats cooked up by Mr Bark's Dog Bakery in Suffolk.
"There's been loads of people walking their dogs, so we've met lots of lovely dogs," she said.
Peter and Tahnee Beck from Midnight Owl Provisions brought teas, coffees and hot chocolates along from their base in Holt.
Peter and Tahnee Beck, from Midnight Owl Provisions (Image: Chris Bishop)
"We've been really busy despite the rain," said Mrs Beck, who added a similar market had brought in the crowds at Holt.
The event is set to become a regular fixture in Hunstanton, with three more planned this year.
Mr Kacary said the next would be held on Sunday, June 16, when the High Street will again be taken over by producers.
Chocolatier Lama Amin with her hand-crafted chocolates (Image: Chris Bishop)
Laura Robinson from the Burn Valley Vineyard (Image: Chris Bishop)
Jesse Plunkett-Hall from the Norfolk Chilli Farm, near Aylsham (Image: Chris Bishop)
Abbie Frusher with some of the apple juices on offer from Drove Orchards, at Thornham (Image: Chris Bishop)
Laura and Tom Earl, from Brancaster Gin, who distil using tastes from the coast such as samphire and sea buckthorn (Image: Chris Bishop)
John Hemmant (right) and George Boyd from the Chet Valley Vineyard (Image: Chris Bishop)
A customer tries the wine from Burn Valley Vineyard (Image: Chris Bishop)
There were plenty of samples to try at the festival (Image: Chris Bishop)
Jesse Plunkett-Hall talks two visitors through a chilli tasting (Image: Chris Bishop)
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